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Volvo Cars addressed what they describe as a “changing world” today at the UN Global Compact Nordic Network in Gothenburg, Sweden. Over 190 delegates from 100 companies are meeting at Volvo’s headquarters over the next two days to discuss how businesses can support the UN Sustainable Development Goals (SDGs). The automaker is a founding member of the UN Global Compact, the world?s largest corporate sustainability initiative.
Volvo Cars President and Chief Executive Officer, Håkan Samuelsson is the host of the event.
“Our customers want safer, more sustainable and convenient cars,” he said during the opening remarks. “We can meet that demand, be a force for change, and grow our business at the same time.” Business Critical
Volvo is advocating the entire automotive industry responsibly adapt to the unique demands of today’s customer. As car ownership evolves and buying preferences shift, Samuelsson believes companies committed to sustainability will be successful. Samuelsson is using the two day event to highlight Volvo’s commitment to sustainable business as an integral part of the company’s mission. The timing is excellent too – a 2015 Nielsen global online study found almost three-out-of-four Millennials are willing to pay extra for sustainable products.
?Brands that establish a reputation for environmental stewardship among today?s youngest ...