Toyota is looking to advance their autonomous driving initiatives with the formation of a new organization. Toyota Research Institute-Advanced Development, or TRI-AD, will be based in Tokoyo, Japan and will feature the collective efforts of Toyota Motor Corporation, Aisin Seiki Co., Ltd., and Denso Corporation. The companies have concluded a memorandum of understanding regarding the joint development of fully-integrated, production-quality software systems for automated driving.
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Toyota Motor Corporation, Aisin, and Denso plan to invest more than 300 billion yen in TRI-AD as the three companies look to conclude discussions on what a concrete joint development contract would look like. According to Toyota, the new company is looking hire about 1,000 associates, and the process of selecting a location in Tokyo is already underway.  Dr. James Kuffner, TRI-AD’s Chief Executive Officer, believes finding the right people for the new company is vital. One of TRI-AD’s main objectives is to attract and employ skillful engineers, while cultivating and coordinating the existing talent within the Toyota Group.
“Building production-quality software is a critical success factor for Toyota?s automated driving program,” he explained. “This company?s mission is to accelerate software development in a more effective and disruptive way, by augmenting the Toyota Group?s capability through the hiring of world-class software engineers. We will recrui...