November Sales Report
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Did you brave the crowds on Black Friday to get a new car" Although automakers reported growth, there were difficulties getting there with two fewer selling days in November 2015 and one less weekend.
Weekends, especially, tend to be times of solid customer traffic for dealerships.
Here are some highlights, from manufacturer to manufacturer and how the automotive industry did overall last month.
Honda
115,441 units sold (Honda and Acura combined) marked a decrease of 5.2 percent from a year ago. Honda Division sold 103,197 units, with car sales reaching 53,900 and trucks totaling 49,297 for the month.  Acura sales totaled 12,244, with sedan sales of 4,461 and trucks reaching 7,783 units in November. Pilot sales climbed strongly, rising 19 percent on sales of 10,975 units putting the all-new Pilot on the verge of its best sales year since 2006. Civic posted an 8.6 percent November increase on sales of 25,050 units as production ramps up on the 2016 Civic Sedan.
TLX sales of 43,572 units through the first 11 months of 2015 has nearly tripled the 2014 combined sales total of the TLX and the outgoing TL and TSX. Jon Ikeda, Vice President and General Manager of Acura explained the brand’s strategy for 2016, Acura’s 30th anniversary.
“We recognize and embrace the challenges of an ultra-competitive luxury market as we sharpen our portfolio with products like the technologically advanced NSX and con...
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