How often do you visit your fridge on a weekly basis, really" You go, you grab some snacks or some soda/beer, and you move on with your life. Just think of the togetherness time you’re missing out on with your food cooler! If only there were a way to draw you in for some intimate refrigerator action that involved cars. . . . Now there is, courtesy of Blipshift’s new Formula Fridge magnet sets, which include a passel of straightaways and curves of varying radii with which you can build your own racetrack on your fridge?or on any other surface a magnet will stick to.

If this sounds like we’re shilling for Blipshift, we are. But the Formula Fridge sets are just that cool, just like Blipshift’s crowd-sourced T-shirt designs and other automobilia. Going on sale today, the FF set comes with 43 track pieces and 10 traffic cones. We found that number to be perfectly adequate for whipping together a mini Laguna Seca?if we squinted, it sort of looked like Mazda Raceway?a fairly long track in non-magnet form. Because our office lacks photo-worthy, light-colored surfaces on which we could have stuck the magnets (and our office fridge is a horrifying place of decay and misery no outsider should be forced to look at), we decided to stick some magnets on our long-term Mazda MX-5 Miata. To honor its Japanese heritage, we tried to arrange the FF magnets into a facsimile of the Tsukuba Circuit on the Mazda’s quarter-panel, to mixed effect. Why not, ahe...