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Initially, my idea was to discuss and update Britain?s exit from the European Union (or Brexit as it has come to be known) and its affect on the UK car industry. Unfortunately nothing much has happened. Car manufacturers wait in exasperated anticipation while UK and EU politicians and their bully boy un-elected flunkies argue, throw their toys about, and run home crying. So instead, this week we have advertising, something else that sets my teeth on edge like fingernails scrapping down an old school blackboard.
Black Friday. We have it here too and, America, it?s your fault. Being British of course we do not fight over goods; we do not battle for that last LCD flat screen, no: We queue nicely and wait our turn to buy stuff that was probably to be found cheaper, somewhere else, prior to Black Friday. The fault lies firmly at the feet of advertising executives. In their increasing desperation to come up with new and inventive ways to sell things, advertising is getting more and more silly. Take the “crossover” car. Cross Over
That?s what the chicken did. It?s what artistes do when they cravenly change music genres to achieve commercial success, much to the disapprobation of their fellows who failed to think of it first. It also now identifies a type of vehicle but I have no idea why.
It is frankly, daft. In British terms, a crossover is just a tall hatchback or a small SUV, depending upon who you listen to. ...