I Try Ford’s Drugged-Driving Suit, Misery and Embarrassment Ensue
“They sort of all hit at the same time,” says the friendly Ford representative as he straps what feels like 20-some pounds of weight to my right forearm, when I ask in which order I would experience the simulated effects of marijuana, cocaine, LSD, heroin, and ecstasy brought on by Ford’s “Drugged Driving Suit.” Or, at least, that’s to paraphrase what he says. I can’t write down his quip because my right hand is stuffed into an open-finger glove with a tangerine-sized vibrator attached to it; also, my elbows and knees have movement-restricting sleeves Velcro’d over them, another 20-something-pound weight drags on my left ankle, and my face is partially covered by vision-altering goggles. I am standing in the middle of Ford’s stand at the Detroit auto show, gearing up to perform a series of seemingly simple tasks. The Ford guy drops a pair of headphones over my ears, switches on my wrist vibrator, and my simulated buzz begins. I’ve been volunteered by my co-workers to see how Ford’s impairment-simulating “suit” might cause young drivers or anyone else to think twice before driving under the influence. Ford also has a suit simulating old age and another simulating extreme drunkenness, but I go for the one mimicking being on drugs, as I’m told it’s the most intense. Surely there aren’t many instances where one might spark up a joint, snort a line, inject heroin, and ingest a p...
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