Generation X: The Silent Success of Slackers in SUVs
Originally appeared on Automoblog.net
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A June 9th, 1997 TIME Magazine feature, Generation X Reconsidered, suggests the labels associated with this era are far from truthful. “They were supposed to be slackers, cynics, drifters. But don’t be fooled by their famous pose of repose,” writes Margot Hornblower. She mentions their career goals, saying Generation X favors technological start-ups, wary of the job prison they sense their parents are trapped in.
I’ve heard similar things said of Millennials, but Generation X beat them to the punch.
Susan S. LaMotte, in another TIME Magazine article suggests Generation X is overlooked in the workplace. She proposes companies evaluate their Generation X talent, especially as older employees retire and Millennials don’t have the experience yet. Self-employment is also strong with Generation X. A study by the Sage Group showed Generation X launched 55 percent of all new businesses in the United States and Canada in 2015. Identity Crisis
Being born in 1981, I float somewhere on the cusp of Generation X and Millennial. I identify with the mindset of Generation X but find I’m uniquely Millennial in my thoughts, actions, and habits. My wandering side, an inherent characteristic of Generation X, craves something to canvass the country with. A Jeep comes to mind for whatever reason. However, my inner Millennial desires a well priced hatchback.
I hav...
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