Future Toyota Adventure Concept: The Off-Road Autobot
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The Future Toyota Adventure Concept (FT-AC) made its debut in sunny California as the Los Angeles Auto Show gets underway. Toyota says the California reveal was intentional as many residents enjoy trips to the desert and beach. The FT-AC is aimed at active lifestyle types who desire versatility and uniqueness in a vehicle.
“FT-AC is perfect for those outdoor enthusiasts who want to dial up the adventure on their weekend getaways,” explained Jack Hollis, Group Vice president and General Manager, Toyota Division. “No matter the roads, the activities, or the people, FT-AC sparks authentic fun and conversation.”
Talking Points & Transformers
Indeed, the FT-AC will start a conversation – it’s near impossible not to have some reaction to it. Toyota’s press materials say “at first glance, it is evident that FT-AC?s bold and daring design reflects the confident spirit of Toyota?s existing SUVs and trucks.” That’s fair, although I would contend it looks like a Transformer. That’s not to be taken negatively either. I sense being on a camping excursion at Warren Dunes State Park over July 4th with family and friends; just as we are about to enjoy some burgers and brats, Megatron rises up from Lake Michigan, which would pretty much ruin the evening. My FT-AC morphs into an Autobot and sends the Emperor of Destruction packing back to Cybertron. Cue a witty one-...
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