The French are good at many things, few drawn directly from those cruel stereotypes about cheese and surrender. But the creation of SUVs has, until recently, not figured on that list of accomplishments. Indeed when the nation?s automakers have needed to create véhicules tout-terrain in the past they have done so by either combining forces with non-French automakers?PSA?s previous partners include both Mercedes-Benz and Mitsubishi?or by doing something as compellingly mad as sticking two engines into a Citroën 2CV to create the four-wheel-driven Sahara. No longer, because the new DS7 Crossback, seen here ahead of its official unveiling at the Geneva auto show, is as French as Serge Gainsbourg smoking a stick of camembert. It could also be the model that helps the DS brand achieve its long-stated ambition of launching into new markets, including North America. The DS sub-brand is named after the original Citroën DS of 1955, with the badge being brought back in 2010 to denote upmarket Citroëns. Two years ago PSA made the decision to split DS into a separate division, positioned above both Citroën and Peugeot and charged with competing in the premium segment. So while DS models share their underpinnings with other, more proletarian PSA models, they get plusher materials, more technology, and?we suspect?more pretentious advertising. While a DS6 crossover has previously been built and sold in China, the DS7 is the first adjudged worthy of launch in France and the rest of...