The North American International Auto Show, held in Detroit, Michigan, is the most significant auto show in the world. Last year at the Cobo Center, there were 50 OEMs present, 42 press conferences, and over 70 vehicle introductions. 5,000 journalists and other media professionals packed the halls for Press Preview, with nearly 13,000 attending the Charity Preview event. The economic impact of NAIAS on metro Detroit, according to Loomis Sayles & Company, is an estimated $450 million.
Big Reveals
Casual car enthusiasts and career automotive professionals can appreciate the sea of iron that decorates the Cobo Center every January. Press Preview (January 15th and 16th) is where a lot of the action happens with regard to vehicle reveals. Here is a partial list of who is going to be in the house and what they will be revealing. All times are Eastern. Acura
The third-generation Acura RDX Prototype will make its world debut on January 15th at 11:05 a.m. The reveal will showcase a new direction for Acura; this RDX Prototype is the first in a new generation of products, according to the automaker. The RDX will ride on an Acura-exclusive platform centered on two design mantras, Precision Concept and Precision Cockpit. The first is about sleek styling and strong body lines; the latter is concerned with making the interior functional and clean.
Audi
The 2019 Audi A7 will see its global debut in Detroit at NAIAS. The automaker has rolled out a healthy number of products for the U.S....