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GAH! Whoa, wait! Hold up here a second! Look, I know a car company has to grow and progress and all that sort of thing, but Aston Martin, I think you might want to really give some thought to where you’re heading. And no, I’m not just talking about the color they’ve chosen for the new Vantage, that’s enough of an eyesore. No, I mean the overall design.
Vantage Point
Aston Martin’s main stock in trade for a very long time has been style. Not style at the expensive of performance, but style in concert with performance. If you just went by pure performance, why would you buy an Aston Martin over something like a Ferrari, for roughly the same amount of doe-rae-mi" You wouldn’t, really. Aston Martins are okay, numbers-wise, but not outstanding. What pushes a lot of people over the top is how an Aston Martin looks. They’re sort of the automotive equivalent of the really good looking guy in a Savile Row suit. He seems like marriage material ladies, then he opens his mouth and you realize he won’t be in the running for the Lucasian Chair at Oxford any time soon. And that’s okay. I understand wanting a certain level of style in your life. And, frankly, the numbers on the new Vantage ain’t that bad. The front splitter on the new Aston Martin Vantage directs air underneath, where a system of fences channel it. The design of the rear diffuser creates an area of low p...