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Aerodynamics are, in a word, important. They are, counter intuitively, very important in things like trucks and SUVs. Trucks and SUVs are potentially so bad to begin with aerodynamically speaking, that by tweaking them here and there, many beneficial gains can be made.
The sad, baseline fact to deal with here is that trucks are pretty boxy, and boxy is not good. How many birds do you see shaped like bricks" Exactly, none. How many trucks do you see shaped thusly" Exactly. Pretty much all of them.
Efficient Directives
Now, yes, of course, aerodynamic efficiency is a problem for anything that plows through the air. And any vehicle can pretty much benefit from paying attention to it. But trucks and SUVs are often so bad that almost any gains here usually reap big rewards, especially when it comes to fuel efficiency. And Chevy has, for decades now, a real bee in its bonnet about fuel efficiency. Getting really good over the highway fuel numbers is something the bow-tie brigade has been obsessing over for a while now. So as sales of SUVs rise, corporate average fuel economy falls, and that really sticks in Chevy’s craw. So to counter that, Chevy had a go at tweaking the upcoming 2018 Equinox to make it more slippery.
Or at least that was the brief that landed on the desk of the Design and Aerodynamic team working on the all-new 2018 Chevy Equinox. They had to make the compact SUV a balance of style, function...