With one of the best car adverts of late banished from our TV screens, Ned takes aim at those making, and scrutinising, those commercials.

Nowadays, you’d be hard pushed to go out and not find an example of health and safety. We drive our cars with seat belts, airbags and countless electronic systems which prevent you from skidding of the road every time you’re a little heavy footed. As a result, countless lives have been saved and the world is a better place for it. But then we have ?health and safety gone mad?. It?s a phrase we hear a lot these days, but is there any truth in this expression"
Actually, yes. I can’t speak for every aspect of modern society – that would take too long and be about as interesting as an empty pint glass – but what I can talk about is car advertisements. Now, it’s no secret that we?re quite partial to a good car ad, especially those from a certain four-ringed company. [Guilty as charged! – Editor] But, how on earth does this relate to health and safety" Well, it?s because one of Audi’s latest R8 ads, The Eye, has been banned. If you don’t know what I’m talking about watch this:

Done that" Good. The ad in question was struck from our screens by the ASA (the Advertising Standards Authority) as it ?linked speed with excitement’. I know. It turns out, a big, shiny, bright orange supercar is exciting, who’d thought"
The thing is though, the advert did...